Attribution for service businesses

Do you know which of your ads
brought real customers?

Want to find out? Every form, call and email captured server-side and traced to the ad that sent it. Grade lead quality inline and see which channel actually brings buyers, not tire-kickers.

No credit card. Set up in minutes.

Server-side lead capture
Source, campaign, keyword
Inline quality grading
Cost per qualified lead
app.enalitica.com/leads
Leads · 30 days
Lead Source Status
Anna K. Google · "dental implants" Qualified
Marko P. Meta · retargeting Converted
Form fill ChatGPT New
Phone click Organic Lost
Every lead tagged with source, campaign and keyword
Works with the tools you already use
Google AdsMetaLinkedIn AdsGoogle Analytics 4Google Search ConsoleChatGPT
No lost leads

Every lead captured, none lost to blockers.

Form submissions, phone clicks, email inquiries and downloads, all captured server-side with source, campaign and keyword. No ad-blocker or consent-banner gaps.

Forms, calls, emails and downloads
Tagged with source and keyword
No blocker or consent loss
Captured this week
Form submission
Google · "dental implants"
Phone click
Meta · retargeting
Email inquiry
ChatGPT
Quality, not counts

Grade quality inline. Find the channel that brings buyers.

Mark every lead new, qualified, converted or lost. Add notes, export to CSV, and see which channel delivers paying customers, not just inquiries.

New, qualified, converted, lost
Notes and CSV export
Buyers, not tire-kickers
Google Ads · this month
12
New
7
Qualified
4
Converted
58% of Google leads reach qualified. Meta: 19%.
Cost that matters

Real cost per qualified lead. Per channel.

Compare Google Ads, Meta, LinkedIn and organic on cost per qualified lead, not cost per click. The metric that actually pays your bills.

CPA per qualified lead, not per click
Channel vs channel, side by side
AI / LLM channel detected too
Cost per qualified lead lower is better
Organic
€6
Google Ads
€18
Meta Ads
€31
Meta brings volume, but Google closes cheaper.
Lead-based, not pixel-based

Every lead is a real inquiry, traced to a real ad.

Pixel tools estimate conversions from the aggregate numbers GA4 and Meta report. Enalitica captures the actual inquiry server-side and matches it to the click that sent it, so the channel you scale is the one that truly brings customers.

In their words

What our customers say

Tilen! I just wanted to tell you this. Today I created the monthly report for May, and your tool really is incredibly useful. You know we have attribution challenges and always will, given the specifics of our industry and the long buying paths. But having a report that attributes each channel (what Google says, what is direct, and what is influenced) genuinely gives a much more complete and reliable picture.
Ajda Novak
Ajda Novak
OTB Marketing
Even though I know tools like GA4, GSC, and Google Ads quite well, before using Enalitica I could only extract limited data about advertising performance on a monthly basis. Running a store simply doesn't leave time for in-depth analysis of each tool. Now I know exactly where each order comes from. I can also clearly see cross-sell patterns, which were very difficult to analyze before.
Tilen Ledić
Tilen Ledić
Opremisidom

See which ads bring real customers.

Import 30 days of leads during a 5-minute setup. Free plan, no credit card, your data stays yours.

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Real numbers day oneNo credit card