Tracking & CAPI
Meta CAPI Gateway: What It Is and When to Use It
Meta CAPI Gateway explained: how Meta's no-code Conversions API option works, what it costs, its browser-only blind spot, and when direct CAPI setup wins.
Tag
#event match quality
2 articles tagged "event match quality"
Tracking & CAPI
Meta Conversions API (CAPI): The Complete E-Commerce Guide
Learn what the Meta Conversions API (CAPI) is, how it differs from the Meta Pixel, and how to set it up for your store. Covers deduplication, EMQ and privacy.