Tracking & CAPI
WooCommerce Conversion Tracking: The Complete Guide
WooCommerce conversion tracking end to end: what Woo records by itself, where the click trail tears, plugins compared, and numbers from real stores.
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4 articles tagged "gclid"
WooCommerce conversion tracking end to end: what Woo records by itself, where the click trail tears, plugins compared, and numbers from real stores.
Why WooCommerce orders say Direct: the built-in Order Attribution cookie is session-only, so returning buyers lose their traffic source. Fixes and limits.
Google Ads now uses three different click IDs. Learn what gclid, gbraid, and wbraid are, how they differ, and why capturing all three matters for attribution.
WooCommerce doesn't save Click IDs by default. Learn three methods to capture GCLID/FBCLID for order-level attribution, with GDPR compliance guidance.